In The Spotlight

Lipaglyn won the Gold Award for “Brand Leadership” at the 13th edition of the Asian Business Leadership Awards

It’s Lipaglyn first at Asian Business Leadership Awards 2024!

10 Sep 2024

Zydus has kept winning, year after year. Continuing this legacy of excellence, Lipaglyn won the Gold Award for “Brand Leadership” at the 13th edition of the Asian Business Leadership Awards held on August 30, 2024. The prestigious recognition highlights Lipaglyn’s achievements in innovation, leadership, and patient-centricity.

The Asian Business Leadership Awards, conducted at Taj Lands End, Mumbai, celebrate outstanding contributions to branding, marketing, and customer service. Lipaglyn surpassed its esteemed competitors and was the jury’s choice as the winner for its leadership approach in shaping the MASLD market through various initiatives.

Their Diabetes Liver Clinic Camps enabled the screening of more than eight lakh patients through Transient Elastography (FibroScan®). To drive healthcare professional education, team Lipaglyn launched the first-ever book on Metabolism associated steatotic liver disease (MASLD) and implemented effective social media campaigns. They conducted pan-India MASLD CMEs, organized programmes for global perspective on MASLD with prominent international speakers, and carried out patient-engagement on MyTatva.

Lipaglyn first at Asian Business Leadership Awards 2024

The team’s tireless efforts via various print and social media platforms have resulted in making significant strides in raising awareness about MASLD and improving patient outcomes. Their commitment to patient engagement and the “LIVER FOREVER” campaign have been instrumental in driving positive change in the field of healthcare.

This Gold Award is a testament to the hard work and dedication of the entire Zydus team. Lipaglyn’s success underscores the importance of innovative strategies, strong leadership, and a patient-centric approach in achieving excellence in the healthcare industry.